Good web design is a source of competitive advantage. Your site must load quickly, be easy to use, have well organised content, and have visual impact capable of attracting praise, visitors and business. Good web design is about communicating, not just making things look attractive.
Digital strategic planning is vital to ensure a successful web project and this holds true regardless of project size. Every web project starts with talking, scoping, planning and research, followed by the definition of a web strategy that meets both your business requirements and your users’ needs. Effective overall marketing strategies are all about blurring the lines between online and offline – obtaining a synergy from all your marketing efforts and thereby strengthening your brand and your bottom line. I can offer advice on and implement many online options including, video marketing, content marketing, social media marketing, search engine optimisation/conversion rate optimisation and email marketing campaigns.
I can design, build, host and advise you how to market, your eCommerce website, large or small, to help you acquire more customers, improve conversion rates, increase order values and improve your customer service and your customers perception of your brand. I can guide you through the whole process ensuring you get the most effective solution.
Build it and they will come I'm afraid is rarely the case - This discipline is all about the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the website.
This is a process used in UX design to evaluate a website by testing it on users. This testing gives direct input on how real users use the website. I can include this in the design process or offer it retrospectively on any existing website
CRO is defined as the method of using data, analytics and user feedback to improve the performance of your website, including A/B & mltivariant testing, landing page design and ongoing improvments to your website
Social media is an important part of content marketing and having a well oiled social media strategy implementation can help with your web strategy in a number of ways. Of course anyone can set up and run a few social media profiles but it takes skill and expereince to bring focus, strategy and efficiency to the process.
I can set-up and manage on your behalf google PPC(adwords) campaigns in combination with advanced on-page SEO and off-page SEO best practices to help boost your website up the search engine rankings. There are no easy fixes. For sustainable resutls you must do this properly, be warned!
Help people find your business online and engage with them directly using moving pictures, a great way to communicate and spread your message.
Essentially this is a way to design and build websites that allow your user to experience them optimally on any device be it a PC, smartphone or tablet. From April 2015 onwards google will actually penalise any website that does not offer an optimal mobile experience (which could see your website's search engine ranking decline markedly if you don't comply!)
Over the years one of the things my client always seem to struggle with is copywriting. Is it enough to have a brand new website with a Content Management System (CMS) and then add some badly thoughout website content. Why not have an expert create engaging content for your website that communicates to your audience.
Product Photography for your ecommerce website, procedural photography to show how something works, portraiture for your 'about us' page or fine art photos for use on your website, blog posts, hero shots. Ask about a package.